Sears
Associate Facing Mobile App
Overview
Goal: Develop an app to allow associates to interact with customers anywhere in the store providing a better shopping experience. Associates to assist customers with price checking, inventory look up and check rewards points balance. Tested in a few markets with adding a credit card sled allowing associates to check out customers anywhere in the store.
Personas: Sears store associates
Key Points:
- Lead Art Director for visual design and branding
- Collaborated with additional visual designer creating style guide
- Wireframe review sessions with IA
- QA of final code
